In this project we captured the essence of Red Sky Performance, a leading figure in contemporary Indigenous performance in Canada and globally. Founded in 2000 by Sandra Laronde, known as "Red Sky Eagle Woman", the company seamlessly blends dance, theatre, music, and media, emphasizing the importance of 'Story' as a reflection of Indigenous voice and empowerment. Their collaborations span a diverse range of artists, and their touring history boasts nearly 3,000 performances worldwide. With numerous accolades, including 17 Dora Mavor Moore awards, our video showcases their impactful motto: "More than Dance, We are a Movement."
To authentically capture Red Sky Performance's essence, we began by aligning with their goals, audience, and core messages. Through in-depth research and collaboration, our team crafted a video that highlights their profound impact in contemporary Indigenous performance.