Project Details

Client
Grace Hospital Foundation

Category
Healthcare Documentary

Industry
Healthcare / Nonprofit

Services

  • Creative Strategy
  • Story Development
  • Documentary Interviews
  • Cinematography
  • Editing
  • Color Grading
  • Sound Design

Location
Winnipeg, Manitoba

Project Overview

Some people make a difference simply by bringing people together. This short documentary celebrates Joe Aiello, whose generosity, infectious enthusiasm, and commitment to community have touched countless lives throughout Winnipeg.

What began as a simple idea. To create a fun, inclusive bocce ball tournament in support of Grace Hospital that has grown into a beloved annual tradition. Since 2018, the Joe Aiello Bocce Ball Tournament has sold out year after year, raising more than $250,000 to support patient care while creating lasting connections throughout the community.

Created for the 2024 Grace Gala, this film honours Joe as the recipient of the Pearl McGonigal Award, celebrating a legacy built on kindness, generosity, and the belief that bringing people together can change lives.

Joe Aiello: Bringing People Together shows how a personal documentary can celebrate one person’s generosity and leadership while helping a nonprofit communicate the community impact behind its work.

More Stories with Grace Hospital Foundation

Unity in Crisis
A documentary about Manitoba businesses, volunteers and community partners coming together to support frontline healthcare workers.

Journey to Care
A healthcare recruitment story highlighting the people and purpose behind compassionate patient care.

Heart of Grace: The Dr. Ramin Hamedani Story
A heartfelt documentary celebrating compassionate leadership, service and the people who have shaped Grace Hospital.