Project Details

Client
RW&CO/Rebel House

Category
Brand Story

Industry
Retail / Fashion

Services

  • Creative Strategy
  • Story Development
  • Documentary Interviews
  • Cinematography

Location
Winnipeg, Manitoba

Project Overview

Winnipeg Jets star Mark Scheifele joins RW&CO. for an unforgettable day with young hockey players, inspiring them both on and off the ice.

From sharing lessons about hard work, perseverance, and character to helping each player find the perfect suit, Mark encourages the next generation to approach every opportunity with confidence, whether they're pursuing their dreams in hockey or preparing for life's biggest moments. Produced for RW&CO., this film celebrates mentorship, confidence, and the belief that success begins long before game day.

RW&CO: Get Suited with Mark Scheifele shows how brand storytelling can connect a company with its audience through personality, shared values and an experience that feels genuine rather than simply promotional.

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